The influence of the type of health service on communication between physicians and patients

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DOI:

https://doi.org/10.15847/obsOBS19220252635

Abstract

This study aims to carry out an exploratory assessment of whether the type of health service can mediate the effect of physicians' age and gender on their communication with patients.

A cross-sectional, quantitative survey was conducted with 144 adult patients with atopic dermatitis in Portugal and treated in public or private healthcare centers. Participants were recruited via the national patient association ADERMAP and completed an online questionnaire between December 2022 and August 2023. The instrument assessed patients’ perceptions of physician communication across multiple dimensions, including clarity, emotional responsiveness, shared decision-making, and availability. Data were analyzed using descriptive statistics, Spearman’s correlation, and Mann-Whitney U tests.

Findings support all three hypotheses. Regarding H1, the type of healthcare service influenced communication perceptions: physicians in the public sector were rated more positively on aspects such as the use of accessible language and responsiveness outside consultation hours. H2 was supported by the interaction between physician gender and service type: male physicians were rated more favorably in private care, whereas female physicians received higher ratings in public care. Finally, H3 was partially supported: in the private sector, older physicians were consistently associated with more favorable communication, while in the public sector, age effects were weaker and more mixed.

The results show that the type of health system in which the patient is followed (public or private) appears to influence the perception of communication, and that this effect is mediated by demographic factors such as the physician’s age and gender. These findings emphasize the importance of healthcare organizations and training programs in addressing the interaction between individual characteristics and institutional context. Despite limitations such as a non-representative, diagnosis-specific sample and reliance on patient perceptions, the study contributes to a more comprehensive understanding of physician-patient interaction and offers guidance for equitable, context-sensitive communication practices.

Author Biographies

Filipa Couto, ICNOVA, Faculdade de Ciências Sociais e Humanas, Universidade Nova de Lisboa, Lisbon, Portugal

Filipa Couto holds a PhD in Strategic Communication at Universidade Nova de Lisboa. She has already taught a summer course on doctor-patient communication and the requirements for it to be a productive relationship for both parties and with positive results for the patient.

She is a member of the IC Nova research group.

She has a degree in Journalism and a postgraduate qualification in Political Science.

Her career has been linked to the area of communication and press relations, with a focus on health, supporting hospital and pharmaceutical institutions.

Ana Margarida Barreto, ICNOVA, Faculdade de Ciências Sociais e Humanas, Universidade Nova de Lisboa, Lisbon, Portugal

Ana Margarida Barreto is Assistant Professor in the Department of Communication Sciences at the Faculty of Social Sciences at Universidade Nova de Lisboa. She holds a PhD in Communication Sciences, Strategic Communication variant, and she carried out post-doctoral studies at the Universidade de Tel Aviv. For the past years she was visiting scholar at the following universities: Kings College of London, Columbia University, University of Texas at Austin and Westminster University.

She is also the founder and coordinator of the research group on Strategic Communication and Decision Making Processes at ICNOVA. This group aims to study the use of planned, controlled, and persuasive communication, with a view to achieving organizational objectives (commercial, social or political), from a holistic view of communication.

She was twice awarded as Outstanding Reviewer at the Emerald Literati Network Awards for Excellence (2015 and 2017).

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Published

2025-06-30

How to Cite

Couto, F., & Barreto, A. M. (2025). The influence of the type of health service on communication between physicians and patients . Observatorio (OBS*), 19(2). https://doi.org/10.15847/obsOBS19220252635

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Articles