Más Allá de la Sociedad Algorítmica y Automatizada. Para una reapropiación crítica de la Cultura Digital

Authors

  • Vania Baldi Universidade de Aveiro

DOI:

https://doi.org/10.15847/obsOBS11320171093

Keywords:

Internet studies. Digital society, Communication political economy, Microphysics the informational power, Algorithmic filters, Datification

Abstract

Resumen: El artículo apunta a una reflexión sobre los estudios y los discursos prevalecientes en el contexto de la sociedad digital contemporánea. El objetivo es de responder a la propaganda de la ideología 2.0 y a diversas prácticas culturales y económicas que fomenta, promoviendo una estrategia analítica capaz de diagnosticar los funcionamientos y las implicaciones de los dispositivos y de las gramáticas informacionales, e impulsando la difusión de una crítica tecno-cultural contra la gobernabilidad de las plataformas digitales más influyentes. Se trata de un tema crucial que involucra un cambio radical en nuestras actividades cuotidianas, científicas, económicas y cognitivas. Las ciencias sociales no deben dejar a los especialistas y empresarios del software la gestión de los datos y de los desafíos sociotécnicos contemporáneos, deben promover debates y prácticas para la génesis permanente de la “infodiversidad”. Palabras-clave: Sociedad digital, Economía política de la comunicación, Microfísica del poder informacional, Filtros algorítmicos, Datificación. Abstract: The article aims at analyzing the studies and speeches prevalent in the contemporary digital society. The goal is to respond to the propaganda of ideology 2.0, as well as some of the cultural and economic practices that fosters, promoting an analytical strategy to diagnose the workings and implications of devices and informational grammars and thus challenging the spread of a technocultural criticism against the governmentality of the most influential digital platforms. This is a crucial issue that has to do with the radical transformation of our everyday, scientific, economic and cognitive activities. The sociology should not let to software experts and entrepreneurs the management of contemporary socio-technical challenges. It is necessary to promote and connect permanently the “infodiversity”.

Author Biography

Vania Baldi, Universidade de Aveiro

Prof Auxiliar no Departamento Comunicação e Arte

Downloads

Published

2017-09-28

How to Cite

Baldi, V. (2017). Más Allá de la Sociedad Algorítmica y Automatizada. Para una reapropiación crítica de la Cultura Digital. Observatorio (OBS*), 11(3). https://doi.org/10.15847/obsOBS11320171093

Issue

Vol. 11 No. 3 (2017)

Section

Articles

License

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