MARTÍN GARCÍA, Noemí; ARRANZ RODRÍGUEZ, Inés; ORTEGA FERNANDEZ, Eglee. Television Advertising in Spain: Cost, Profitability and Commercial Scenarios. Observatorio (OBS*), [S. l.], v. 18, n. 3, 2024. DOI: 10.15847/obsOBS18320242385. Disponível em: https://obs.obercom.pt/index.php/obs/article/view/2385. Acesso em: 6 oct. 2024.