DIAZ SOLOAGA, Paloma; FERNÁNDEZ BLANCO, Elena. New Discourses developing around the management of intangible assets in companies: the evolution of commercial and corporate brands in Spain. Observatorio (OBS*), [S. l.], v. 11, n. 2, 2017. DOI: 10.15847/obsOBS11220171101. Disponível em: https://obs.obercom.pt/index.php/obs/article/view/1101. Acesso em: 26 apr. 2024.